Corporate Brand

DNP will live up to your trust and create the "future standards."
We will introduce the marks and statements that symbolize the DNP brand.

Corporate Mark

This is the symbol mark for all DNP activities.

The English spelling of the company name "Dai Nippon Printing" is "Dai Nippon Printing," which is made up of the initial letters "D," "N," and "P" of each word.

Corporate color: DNP blue

DNP Blue represents innovation, reliability, and intelligence.

Manufacturer's approximate color code: PANTONE THE PLUS SERIES 286C
Process color approximation: C100 M70 Y0 K0
Approximate color for web/monitor: R20 G50 B170

Brand Statement

The DNP Group connects people and society,

Provide new value.

We will utilize our various strengths and

Combining outside ideas

Create new value.

We will discuss and collaborate with others.

What we create is

It is a "common sense" value of the future.

"Creating future standards" is a registered trademark of DNP Dai Nippon Printing.

Graphic Elements

The concept is "connecting to the future."
By extracting the "line" element from the corporate mark and freely stretching and expanding it, various shapes can be expressed.
It represents the connections that are unique to DNP, symbolizing our connections to diverse business area and corporate philosophy of "connecting people and society to provide new value."

デザインは、日本デザインセンター三澤遥氏が監修（制作：三澤デザイン研究室）しました。

Deployment image

Character: DNPenguin

This is a DNP PR mascot that communicates DNP in an easy-to-understand way.
It consists of three letters: "D," "N," and "P."
It appears in DNP's corporate advertisements, etc.