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DNP to Host Virtual Vivid, A Virtual Exhibition of the Works of Ilya Kuvshinov

Access from Smartphones or PCs

Apr 28, 2020

Dai Nippon Printing Co., Ltd. (DNP) is pleased to announce that from April 28 to May 31, 2020 it will host Virtual VIVID, a virtual exhibition of the works of popular illustrator Ilya Kuvshinov, who has gathered more than 1.79 million worldwide Instagram followers.  Virtual VIVID will take several works included in “VIVID Ilya Kuvshinov Works Exhibition,” held in November 2019 to great response at the art center 3331 Arts Chiyoda in Tokyo.  Kuvshinov is an illustrator who posts his illustrations on SNS. His posts have garnered enormous popularity worldwide.

Virtual VIVID

DNP will host a "Virtual Exhibition" that recreates a portion of Ilya Kuvshinov's "VIVID - Ilya Kuvshinov Works Exhibition," a special exhibition held at the art center "3331 Arts Chiyoda" (Chiyoda-ku, Tokyo) in November 2019 to great acclaim, as virtual reality (VR) content in a virtual space.

    The contents of this latest virtual exhibition can be viewed from the user's smartphone or PC, meaning the user can enjoy the colorful illustrations created by Ilya, free from the constraints of time or place. The virtual reality contents were created in partnership with Gugenka®, which has an established track record in the areas of augmented reality (AR), virtual reality (VR), and mixed reality (MR) referred to as cross reality (XR). To coincide with the exhibition, VIVID original merchandise will also be on sale at the on-demand mail order site FUN'S PROJECT MARKET (*Japanese version only).

      As a result of hosting such virtual exhibitions, DNP will propose to people around the world a new contents viewing experience that is different to exhibitions at real venues.

        Title:  Virtual VIVID” Ilya Kuvshinov Works Exhibition

         

        Dates: April 28th to May 31st, 2020

         

        *Please see above for the URL of the virtual exhibition venue and admission method.

         

        Sponsor: Dai Nippon Printing Co., Ltd.

         

        Co-sponsor and producer: Gugenka®

         

        Cooperation and general supervision:  The Gamin Studios Inc.

         

        Official website: http://vivid.gugenka.jp/

         

        Access method: You can access from the virtual SNS Cluster and VR platform - VR Chat. Please confirm the venue URL from the official website.

          Access Notes
          • Please visit the aforementioned URL in an environment where you can operate Cluster or VR Chat.
          •  It is necessary to create an account for Cluster or VR Chat and install software in advance.
          •  Cluster can also be accessed from a PC or smartphone. Access can be achieved without special equipment, such as a head mounted display.
          •  VR Chat should be accessed from a PC. Access can be achieved without special equipment, such as a head mounted display.

          DNP's business development in virtual space

          With improvements in communications environments such as the 5th generation mobile communications system (5G), and the evolution and widespread adoption of video expression technology and devices, there is a growing demand for digital content experiences and the need for remote support. Services that allow experiences without visiting exhibitions and other venues are expanding. In response to these needs, DNP will develop a business in virtual reality.

            DNP has developed a variety of communication methods that utilize its unique strengths in "P&I" (printing and information), and has been promoting a content communication business that disseminates "Cool Japan content" such as anime and manga to the world both in real and virtual spaces, together with content holders such as publishers and anime production companies. DNP-operated facilities such as the "Tokyo Anime Center in DNP Plaza" (Ichigaya, Tokyo) host special exhibitions utilizing a variety of content.

              Going forward, DNP will combine the content expression and spatial production techniques and know-how it has cultivated through these businesses and exhibitions with the latest VR technology, and will widely host "virtual exhibitions" that will realize new forms of communication in virtual space.

              Ilya Kuvshinov

                Russian born illustrator currently living in Yokohama, Japan. Studied at the Academy of Fine Arts in Moscow. Mastered digital illustration at a game company, and later worked as a director of motion comics. Relocated to Japan In 2014 and commenced freelance activities. Released MOMENTARY his first book, from PIE International in 2016. Active in the Japanese animation industry since 2017. Responsible for character design for the movie Birthday Wonderland and Ghost in the Shell SAC_2045 to be exclusively distributed worldwide by Netflix in 2020.

                Gugenka®

                  Developed numerous businesses that combine the real world with the world depicted in Japanese animation driven by XR, VR, AR, and MR.  Representative works include Shinonome Megu Utate Onpukko, and the popular anime digital figure "HoloModels™.

                  FUN'S PROJECT MARKET

                    An on-demand mail order site where users can design and purchase using various contents including anime, manga and games licensed by DNP from companies and organizations.